Outsourcing 3D Rendering; The Advantages & The Pitfalls


Creating 3D renders is often a necessity to communicate design concepts, but it can also be costly, particularly for small businesses. For many companies (including interior design houses) producing 3D renders is not something they have to do on a daily basis and therefore the cost of hiring a permanent 3D technician is prohibitive. Many therefore look to 3D rendering specialists or freelancers to produce professional 3D renders on an ad-hoc basis. However, outsourcing 3D work is not always easy. Here we explore the advantages outsourcing can bring and how to avoid the common problems.


The obvious advantage of outsourcing is the cost-savings compared to employing a full-time 3D designer. However, this is often not even a consideration or the primary reason many companies choose to use 3D interior rendering companies and freelancers. The need to create impactful presentations, impress clients, win projects, sell-off plan and avoid expensive photo-shoots are all common reasons designers, developers and manufacturers all choose to use 3D rendering services.

Choosing a 3D rendering partner or freelancer

There are thousands of professional 3D rendering specialists to choose from, but how to choose the right one?

First, you need to consider if the work they do is relevant and similar to what you need. Some companies are specialist in architectural renders, some are specialist in interior rendering and other in product rendering. They may all have the ability to produce good 3D renders, but it is worth considering their main field and your needs. For example a 3D designer who is continually producing interior renders is likely to have a larger library of furniture models at their disposal, which would make them faster and possibly cheaper to produce similar Interior 3D renders for you.

Quality and Cost is an obviously consideration. The internet has enabled us to all work remotely and therefore it is quite likely you do not need to use a local company. A search on the internet is as likely to bring up 3D interior rendering companies or freelancers in India, as it is in London or New York. Consequently prices vary dramatically. It is important to check the quality of the renders they will produce. You do not have to pay the earth for simple renders, which may well be sufficient for your needs. However, be careful to avoid selecting on price alone – the quality could be a disappointment and costly mistake. The old saying “you get what you pay for” is generally true. If you require very good professional 3D renders that precisely visualize your design, it is important to find a supplier that has this ability and that you can communicate well with. Check their previous work and discuss their processes, and what they need from you.

Lastly, communication is key. Discuss what they need from you in terms of a brief and agree prices and deadlines in advance.